Friday, July 30, 2010
Thursday, July 29, 2010
So you went out and had that wonderful new shiny website or blog built, you were promised instant customers, but none have shown up. You've gone to google and tried to find it, but it's not listed...the designer said all you needed to do was get the site up and people would magically show up.
NEWSFLASH - YOU WERE MISLED!
And believe it or not this happens more than once per day. Actually it's a number we're not even going to print here because the number of times per day that this happens is staggering, and if you could turn that number into dollars...Tiger Woods would be showing up to party with you.
There's certain steps that you need to take when placing a website onto the internet to get it noticed, to get those magical people to show up and pay attention. They are:
a. get the site built
b. get the right code added into the site to make it attractive to search engines.
c. have a plan to promote the site and your business
d. execute that plan to your target market (and no, your market is NOT everyone).
e. adjust the code in the site
f. promote the site
g. reexamine the site
h. adjust the code in the site
i. promote the site
j. is any of this sounding like a process?
You see, letter J is key in this. It IS a process. It MUST be repeated. It can NEVER be a one time thing.
It's called Search Engine Optimization and it's as relevant now in the internet as it ever was and it's not just about adding code to the site or blog, it encompasses so much more than that, and it requires that you reexamine and refine the things that you do over and over again.
Even after you find the right recipe of elements to be used in combination with one another to achieve that desired PAGE 1 exposure for your website or blog, there's always more to do to supplement the exposure.
See SEO includes interacting in social media channels. Nobody tells you that or classifies it in the same regard. It includes being present to discuss in groups, to post things potentially daily in various places.
But SEO as it's called is a foundational element of true website exposure. If you're not doing it, or having it done, you're missing out.
"I don't have the time for this!" I hear that a lot. Actually you'd be surprised at how much time you really do have for this and how easily it is to automate a lot of it so that you spend less and less time and gain more and more exposure into your market.
"How's that possible?" Well, when you interact with people who have been doing this long enough, you find that there are tools that they use that you can use to do things that took them weeks or even months a few years ago. Now they can take you a couple of hours or even minutes. Technology is a wonderful thing that allows you to have an advantage over those who came before you.
You can do more in a day on a computer NOW, then 10 people could do in a month 10 years ago.
If you want to find out some great information on SEO there's a class coming up you'll want to check out:
Google the following term: NO-BS-SEO and you can learn more.
You'll like this guy and what he has to offer. He's the real deal and you'll benefit because in this class he's giving, he's going to help you add in the right elements to your site and he's going to support you in your efforts to become more widely exposed to your target market.
Thanks for taking time to read, and I'd give that web designer a call and ask why they did not implement SEO for you.
Tuesday, July 27, 2010
It's always fun when someone asks what a shopping cart is. The temptation from time to time is to say "you know those things down at the store that you jump in and get pushed around by your parents..." but that was a long time ago.
In today's marketplace known as the internet a shopping cart is basically an add on to the user experience of visiting your website. This add on allows you to take in payment for goods and services and in some cases also interact with your visitors through emails, opt-in's and more.
Why does one need a shopping cart?
As I mention it's an add on to the user experience. It allows you to communicate with your visitors by adding autoresponder (emailers) to various things the user clicks. It allows you to send them a broadcast message or newsletter after they've signed up. It allows you to receive payment for goods and services, and more.
How do they work?
The 'cart' is basically a website that runs a program constantly. When someone clicks on something on your website to purchase, the program activates and the person is transferred to that website seamlessly, they're asked for payment information, informed of privacy, asked about shipping information (physical products only) and then sent to a thank you page or a download page once all is completed.
What features should one seek out in a shoppingcart?
d. multiple payment methods easily supported
e. reporting features
f. dashboard ease of use
g. broadcast email functions
h. newsletter functions
Where can I find a great shopping cart to use? http://www.prosperitycart.com is the one we recommend. It's our private label of the 1shoppingcart brand. We love it, support it and when you subscribe as a PRO member, we offer you and your people training on how to use the cart, as well as implement its functionality.
Thanks for taking time to read.
Michael Murdock, CEO
Tuesday, July 20, 2010
Tuesday, July 13, 2010
got into the mall...I HAD A SIGNAL ON MY iPHONE 4!!!! I am going to SUE CONSUMER REPORTS FOR LYING AND TELLING ME I'D HAVE no signal if I had my hand around my phone. THEY were SO WRONG! HOW COULD THEY LIE!!!
Looking down one of the main hallsand we then passed a cool store so I had to take a shot of that, see below
So you know these are shot with NO FLASH at all, just light in the mall and from the stores. That camera takes
some nice looking pictures.
that told me how bad my iPhone 4 was and that I was going to lose bars and not be able to get any kind of a signal while
holding the phone like this:
Yes the above picture was taken the other day, but I was holding the phone the exact same way this evening and had the same exact display except instead of wireless showing, it was 3G all the way.So to all those people running those tests...Get a LIFE. Get out of your basement, Take a shower, and get outside where the signals are and use your phones. They're great looking pieces of gear that are fun to use. Take the cases off of them. I did and was able to surf, text, and call with it. I was amazed! This thing actually makes a great phone call. Who'd have thought that a phone was meant to be used for calls. With all the articles going around about simply holding them and watching bars drop, I thought that Apple had invented a new way of watching grass grow. Now, for the real class action suit...SUE MICROSOFT for making Windows Vista, and for all those easy to break through back doors that keep virus companies like McAFEE in business. That's who you should be suing. Apple merely made a great looking phone that is so bad at getting a signal that no stores can keep them in stock. They just magically fly into the hands of consumers daily and vanish into thin air. Yes, this email is DRIPPING with sarcasm. It's pointed at those that would slight Apple Computer. See Apple is a company I've loved for a long time and believe in. I don't bleed 6 colors, but I do believe in what the Apple stands for. It's never let me down and I am confident that it will resolve whatever perceived issues are out there. Have a nice evening and it is a phone after all, not a new way of watching grass grow :) Much love, Michael Murdock, CEO
Thursday, July 08, 2010
My New iPad
Wallace Wang, No Starch Press
348 pages, softcover
Why would I choose things that don't serve me and the greater good? the question came through in a blur…so that you get to sample the perspective of both and see which one fits into your existence.
You see, it's your playground. I'm merely dropping you off here to play and go and see and do and become one with all so that you can gain more knowledge more wisdom than simply sitting on that cloud as you do wondering about what could be, or what is.
It's your turn to come and to do and to be all that you can in this space, this place called now, this planet known as earth, and to become one of those we call people. You are a child of the One. A child of a greater power in the universe, a child of energy, of light, of creation and one who can accomplish anything and everything which you seek so long as you open your mind, your heart, your light to knowing this is what can be.
And so while hovering around the cloud and wondering about what could be one day you were swept up into the arms of the One, kissed on the forehead, patted on the backside and sent down the long billowy chute of heavenly light into the waiting arms of those who became your brokers in this world. Bringing you in and running you around until a time came when you chose to be more and do more and become more one with you and venture into the world and now you sit and read this and inside of you, your heart, your light your being is tickled that this is coming to you at this very moment when you may be in a space of wondering who and why and where…
YOU ARE PERFECT. YOU ARE LOVED. YOU ARE NEEDED. YOU ARE APPRECIATED. YOU ARE PEACE, YOU ARE JOY, YOU ARE ABUNDANCE
this canvas known as life is yours to paint or draw out how you wish to view and experience it through your choices, and…you are here to share that knowledge, wisdom, truth, and love with many out there who look to you and wonder what the gleam in your eye is…
Tell them simply it's the happiness you're about to share with them as they are loved and you are happy they took a moment in their space to see you and share with you their connection, their love their joy and yes even their sorrow as all of these make all of us complete and connected and so now as we leave you to ponder this, we wrap our being of light around you and share with you all the love and knowledge of the universe is within you. We love you.
Michael & The Many