Monday, November 30, 2009
levels. Companies who operate within the US should hold themselves in
today's age of twitter substantially more accountable and responsive to the
needs of the public. This includes those who operate small businesses from
their home and share resources with clients and friends alike. Stop outsourcing support overseas and start taking time to work WITH customers. Talk WITH them.
Don't talk DOWN to them. They pay your paychecks by purchasing your products.
Stop focusing so much on the new Ferrari and focus more on giving back and helping
others achieve the results you promise in your advertisements. If you can't then admit it
and get back to the drawing board. Some software changes lives. Filing is important.
Doing it digitally does things to help our planet as well. Now, granted this past weekend was a holiday weekend. However, when support
calls are responded to on a holiday weekend that means someone is there
taking responsibility for things. Bravo. But, it does not mean that the
solution to your software product not functioning with a specific printer
model is for the client to bag their current printer (for any reason) and go
get a new one which is less capable than what your QA department decided to
test with. Yes I am serious. Let's take the company who has grabbed my attention antennae today: http://www.neatco.com/ They make a scanner akin to the Paperport Vx scanner of many years ago
although Paperport really kicked their butt in the performance and
compatibility section these folks wish to make a play in the document filing
space. Their software allows people to scan things such as receipts and
such, but when using their scanner apparently they're able to glean much
more information from the receipts or papers, get OCR done on them and have
some magical filing system created from this. I am all for ridding the
planet of paper. However, they also wish to play in the Macintosh space and that's where I
come in. They make a product called Neatworks for Mac. It's NOT a Macintosh
product. It has some potential, but generally when developers take a PC
product and make it a Mac product it's counter-intuitive and it's never
really made fully compatible with the BIBLE of UI books (now on the web)-
Apple Human Interface Guidelines People never seem to read these things now and that's perplexing for me.
When you design a program to work on a computer system should you not at
least read the guidelines and allow all of the keystrokes to work? Allow the
right dialogs to pop when there's a problem, support printers that use
Preview (the application under OSX that scans) correctly within your
application? One would think so, but they'd be wrong where Neatco is concerned. Folks you have much to learn about program design, but you have MUCH MORE to
learn when it comes to support.
If I'd ever told a user to go and buy a new computer because they could not
run Pixar's software on it when I worked for Steve Jobs, he'd have had me
drawn and quartered and then he'd have gotten angry. To tell a customer that their printer does not work, they need to downgrade
to a lousier one because you did not test or even try to support the
higher-end Office Jet printers from HP...You're HIGH. HP would be more than
happy to help you with this problem if someone in your organization would
pick up a phone call them and say "Hi, this is Neatworks Support, we'd like
to borrow an OfficeJet 6500 printer so we can make sure our software works
with it so we can sell our software to people who use your products and make
them happy". That's what you do. You don't tell the customer that things don't work,
here's the instructions for configuring a lower end product and we're not
supporting the higher end printers. OUCH. When that happens you publicly get
smacked by someone like me who has been on the front lines of support and
would never stand for that. I'd be knocking on doors at development asking
why we don't support the higher end. I'd take my own paycheck go to Costco,
buy the printer for $150 take it to work and give it to development to make
sure it worked. Anything to help my company make a customer happy. I am more than happy to rave about a product that has a team that at least
is trying, but to push back like this one did...not something I can sit
silently by and not speak up about. So, here's what I did. I called my Apple Store, I told them the story and
they said: "Mr. Murdock, we'll help you out, bring the software back and
we'll give you a refund, we appreciate your business". I returned, logged into Mail, went to the message from Nuance offering a
Paperport 12 offering at an unheard of $29.99 and I bought that! Thanks Nuance & Digital River
for a flawless transaction. If Neatco wants to set things right, they can package up one of their lovely
little NeatReceipts for Mac Printer & Software packages and ship it to me at
my POBox. I'll then think about saying something nice about that product once I've
seen whether or not it actually does what's advertised. Because the
Neatworks for Mac product alone gets - 0 out of 5 DMs ( a DM is a DocMurdock Approved Rating. 5 is great, 0 is
"don't touch this with a 10 foot pole". Thanks for taking time to read this long drawn out explanation, but some
things have to be addressed. Hopefully this saves a lot of Mac users a lot
of hassle. Michael Murdock, CEO
7904 E Chaparral, Rd.,
Ste A110., PMB 148,
Scottsdale, AZ 85250-7273
2. Social Network Promos 4 times Monthly (Facebook/Twitter)
3. Emails out to various lists tied to your market 4 times during year
4. Press Release Promotion - 4 Press Releases. You write, We promote
5. Additional promotions of you, your business, to your market & beyond
6. Additional Consulting tied to resources to market you & your website
*This package covers 5 pages of your website or WordPress blog only*
Saturday, November 28, 2009
This next one is from Sharebuilder. What's funny about this is that I have an account with them, but with a classified email address that they'll never figure out. The funny part about this message is that it's sent from OUTLOOK EXPRESS. I guess these guys could not afford a new netbook with Windows 7 yet!!!The sad part about it is that someone else receiving this message may react quickly and click the link. Not a good thing. Just delete these messages when you see them, they are NOT from the place that they appear to have been sent from. This email originates somewhere around Norway according to the tracking numbers in it. Best thing you can do is delete these. I dig into the header information in them just for kicks and to see what things people are doing.
Am not sure if a webinar would be helpful for some to cover this, but if so, let me know and we can put on one.
Remember to just delete these emails. Don't click on anything in them, and do not forward them to me, simply delete them.
Thursday, November 26, 2009
Wednesday, November 25, 2009
Tuesday, November 24, 2009
b. empty your bank account
c. both You'll see them more and more often around this time of the year. A lot of them from Paypal (it appears, but really not them). If you receive one of the paypal ones, simply forward the email to them at email@example.com and they will set out to alert all of their clients about it. They're really good about following up on them. Please watch out during the holidays and don't get taken to the cleaners by some Scrooge.
Happy Thanksgiving to all in advance of the day.Michael
Saturday, November 21, 2009
Friday, November 20, 2009
Wednesday, November 18, 2009
Tuesday, November 17, 2009
What we find is that more who show up in complete resonance with something, the more success they have in it. But when they seek to get all of something and they're not prepared to pay for that product or service, but they want it all now, they desire it all now, they must have it all now...do you feel the scarcity perpetuating as a result of the fear of never being able to achieve full payment with it? It's right there in those words. If you don't see payments offered, ask for that which you desire, but if the answer is that payments are not available then it's in complete integrity with you to stop, breathe, and know this is not the right time for you to be with this product or service as it may distract you from your actual path which you're on. Timing is something that will appear for you when you have room in your sphere for this. Breathe, know that it will be as it's supposed to be and that you can achieve this. The means and the path by which you can achieve it shall appear. We love you.
Monday, November 16, 2009
Sunday, November 15, 2009
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Friday, November 13, 2009
b. Is it automatic?
c. I heard if I had a blog that this is not necessary, is that true?
d. Will I get more sales from this?
e. What does this do for my business?The answers to those (which you may be asking right now are):a. It happens by taking your website information and presenting it to the various search engines once some changes have been made to the site to make it more "attractive" to the search engine. None of these changes are related to the design of the site per se', but rather to some specific code areas within the backside or code area of the website or blog.b. Yes and no. Some companies will use automatic software to submit your website to the search engines. The ones that do are leaving out some key elements that we don't because we submit both manually and automatically. You never want to work with a company that only does one and not the other. Reason why is because they'll miss some key submission times and days and that will do a disservice to your sites exposure on the web.c. blogs are nothing more than websites that allow a user to more readily add content to them. Some are easy to perform SEO on as a result of plugins, some others are complex and do not allow the flexibility desired so they're more difficult to promote to the search engines.d. You may, or you may not. It's never the intent of SEO to produce more sales. The intent is exposure of your website to your target market as a result of their search and to render a result to them of your brand being very visible to them within the results of their search. Top 5-8 results.e. For your business what SEO really does is to increase exposure of your website in the search results of what people are seeking on the web. Can it increase sales? Sure it can, but that's never the intent. It's the wish and the dream of many that it does, but the plain truth of the matter is that's NOT what the purpose of SEO is, and this is where many SEO's get in trouble because they don't set or manage customer expectations correctly.So that's the top 5 questions asked of me all the time. Let's take that last one and expand on it a little bit though because you can increase sales with SEO by doing some extra work in some areas that I coach and teach and include in the package that you're going to see when you click that link below. By doing/performing certain regular tasks in combination with good quality SEO, you can increase your sales. BUT These are things that YOU as the owner of your business need to do, we can only advise you what they are, look over what you're putting out, and offer suggestions and guidance around what to do, how often, and what not to do.If you want to skip the reading, click this link and purchase:http://tinyurl.com/yjhwx52Okay, so what exactly did we do? Well...I put together a package and we're calling it BIGSEO Friday the 13th. Price? $1800.00 and it runs for 6 months. But for the first 10 people signing up, we've slipped in an additional discount for your taking action. Use the code MORE in the shopping cart and when you click Apply you'll save an ADDITIONAL $800 off the price! $1,000 for a really great package, details are on the page when you click the link below!Why? Because it's nice to get something really great for a really low price on a day like Friday the 13th. After all, you deserve it!http://tinyurl.com/yjhwx52 << Click here, submit your payment info and lets get to work putting your website on page 1 of the top search engines.See you on the other side.Michael Murdock, CEO
DocMurdock7904 E Chaparral Rd.
Suite A110, PMB # 148
Wednesday, November 11, 2009
Tuesday, November 10, 2009
Mac Users: OSX 10.6.2 is out. Make sure you do a software update after quitting all of your running programs. It's a bit snappier, seems to use less ram memory to run with, and my Mac Mini is running cooler since installing it, so there may have been some efficiency updates that they're not disclosing :) I love those!
Sunday, November 08, 2009
How do you quit the finder? Simple, Go under the Finder menu to the last item on the menu and select it. It's the QUIT function.
This will cause all of your icons sitting on your desktop to vanish. To bring them back, simply click on the Smiling Face Icon at the far left of your DOCK
When you've done this, the icons will magically reappear. Notice also that when the Finder is not running, it's like any other application in that the little glow dot is gone from underneath it.When it's properly restarted it gets its dot back as seen below.
If you were having the same problem as I was with Mail, the problem will now have vanished. Relaunch Mail and see that now your unread messages are back to being bolded and when you write a message the font is no longer all bold.That's your DocMurdock™ Macintosh TIP for this day. You can also look for me on the Women's Information Network in the Zen of Technology Show. www.thewinonline.com
Happy Sunday. Michael Murdock, CEO