Friday, July 13, 2007

Doctor's Picks - Better Products for Better Health from Dr. Meg Jordan

When you want the simplest path to great health who do you go to? You go to someone who's been around the world and has gathered the things for you that provide results. Meg Jordan does just that with www.doctorspicks.com . She's brought together the best collection of Natural Health products for you and your family in one great website.

"As a medical anthropologist known as the Global Medicine Hunter®, I scour the world for integrative health solutions. I also hear about thousands of products as a radio/TV host, educator and clinician. Once a month I’ll choose a featured item"

Meg says that "Today people are baffled by too many choices. Our mission is to take the confusion out of shopping for the best health products for you and your family". If you've looked into any supermarket or drugstore you know exactly what she's talking about. Overcrowded, over priced, and too confusing to sort out for the average person. Now you don't have to. Let the Global Medicine Hunter guide you through this maze and into the realm of Natural Health products.

From A-Z this website has it all. Check it out today and see: www.doctorspicks.com

Here's some more on Meg Jordan and why this place is your best choice for Natural Health Products on the web. Tell all of your friends to visit the site today.

Meg Jordan, PhD, RN, is a woman who has motivated millions to live healthier, more fulfilling lives. Author, speaker, international health journalist, registered nurse and a clinical medical anthropologist, Meg is one of the most recognized names in health and wellness reporting. Her syndicated columns, television reports, and special media projects cover health, wellness, integrative medicine, indigenous healing traditions and cultural trends. In fall 2007 Meg begins teaching Health and Human Nature at San Francisco State University from a global perspective.

One of her favorite pursuits is hosting the Global Medicine Hunter© for syndicated radio, TV and Internet programs. You can find her shows and podcasts on the Health Radio Network on Sundays from 2-4 pm ET. Meg searches the globe for healing remedies, traveling to remote and exotic places, confirming the best of traditional practices with modern science. As president of Global Medicine Enterprises, Inc., a health research and communications firm, she is a sought-after media commentator and seminar presenter for health, fitness, holistic practices, and cultural trends.

As former Director of Integrative Practice of the Health Medicine Institute in northern California, she specializes in behavioral medicine interventions.

Her doctoral research focused on the collaborative attempts among practitioners to combine medical modalities within integrative settings. She was a core faculty member of a new media venture with Deepak Chopra entitled MyPotential, and was a founding correspondent on iVillage, covering Global Health for women. Her syndicated columns on health and wellness are distributed to over 17 major newspapers and magazines worldwide, including the most respected newspaper in India, THE HINDU. She is a former health reporter for FOX-TV, has been a regular media commentator for CNN and several national shows, and author of five books.

Her latest, THE FITNESS INSTINCT (Rodale Reach 1999) was acclaimed as "the most original thinking in fitness in 20 years."

Founder of AFAA's American Fitness Magazine, she has also authored college texts including Fitness: Theory & Practice, The Aerobic Exercise Workbook, Aerobic Dance Injuries , How the New Food Labels Can Save Your Life (Wiese/NutriBooks), and PlyoPlay with Dr. Don Chu. She has authored over 800 medical and fitness articles for the dozens of publications and for several medical media programs.

She currently serves as a trustee for the National Wellness Institute, where she is a central player in a public education campaign about the importance of preventive health measures. A cardiac specialist R.N., she supervised cardiac rehabilitation units and opened the nation's first hospital-based wellness center in 1981 at Daniel Freeman Hospital in Los Angeles.

She serves on numerous advisory boards and professional societies, including the Society for Medical Anthropology, American Holistic Nurses Association, National Wellness Association, California Association of Naturopathic Physicians, National Fitness Leaders Association, the California Institute of Integral Studies, Exercise Malpractice Reporter, Health Medicine Forum, and ValleyCare Health System, multi-hospital system in the Bay Area (Northern California).

Meg is winner of the coveted Healthy American Fitness Leader award in 1991, a founding member of the California Governor's Council on Physical Fitness and Sports with Arnold Schwarzenegger, and creator of over 22 platinum-selling videos on health and fitness. A featured presenter with the National Wellness Speakers Bureau, Meg consistently receives the highest marks for seminar presentations and keynotes with American Heart Association, Lucent Technologies, California Department of Health, and many more organizations.

When you have a chance, go visit www.doctorspicks.com and see what great products they have for your health.

Michael Murdock, CEO
DocMurdock.com

It's all in the LIST

Have you heard the expression that 'it's all in the wrist'? That's generally used in tennis or other sports. In marketing and promoting products, it's all in the LIST.

Who do you know, what do they need, what are you selling, do they want to buy it, do they want to hear what you're selling, do they find your information valuable? Those commas would normally be question marks, but know that this is a conversation that goes on in the minds of everyone who is wanting to sell a product to anybody.

They have to ask questions like this to form the sales message that will eventually provide you an impetus to come and purchase their product or service. How do you craft that message?

That's one of the things that we're going to cover in our upcoming MoreProfitPeriod newsletter that's coming from our other site called www.moreprofitperiod.com You did sign up for that right? if not, better get over to the site, download our free ebook and sign up for the mailing list.

You'll not want to miss that information as it's about teaching you how to do the things that I do on your own. Many have asked to be taught how to do marketing the right way, how to prep their website for search engines, how to get people to purchase. All of that will be covered in depth.

So once you have the list, how do you craft those emails? It really depends on the people you're emailing. You want to provide information that is valuable to them and answers some important questions that they may have and need answered to execute their business, or plan, or whatever it is that they are working on at the moment.

How do you know what to say? You ask. You ask your readers in a poll or through an email such as this, what they want to know. What is the burning question that they need the response to, to get that thing done that they are working on? What is it that they have to know? So...what is it that you have to know? Email me that and we'll make sure to get it responded to. We're going to use your first and last initial only in our email where we'll ask the question and then we'll provide a response to it. We may even base an entire email on just your question and the answer to it. We hope you'll find that valuable.

I almost forgot the reason I was writing this and that is THE LIST!!

Well tonight I purchased a product that someone has been telling me about and when I did one of the things they mentioned in that product was/is a LIST BUILDER. I signed up for it and already have 100 prospects in my list. That's just as a part of the signup. They have bonuses where they will add to that along the way. But those 100 people know many people and so on the list will build. Imagine my surprise if I wake up sometime, log in and find I have 30,000, 40,000 or even 50,000 people I can email out to. Well it can happen and now you have access to that too. It's free to join and if you wish to upgrade you can.

Here's the link for it:

http://www.listbandit.com/index.php/murdockme

I'd be honored if you'd sign up under me there. It will benefit both of us.

Here's the main product I was looking at:

http://affiliatecashsecrets.com/site/docmurdock

I've been told by some people that this product really works and they really do help you make the money because if you don't, they give you your money back. The $47.00 investment was not much to invest in something that has a money-back guarantee.

So once you get going, you can build that list of prospects, add in people you meet and mail them viable information and become the expert in your field that you know you are. Get the word out there and the next thing you know your ebook is #1 on some big list and there's an email from Oprah asking you to come and tell your story. It does happen. We've seen it.

I wish you the best in your success and if there's anything I can do to help speed you along the way, just email me and ask.

Michael
murdock@docmurdock.com

Thursday, July 12, 2007

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Saturday, July 07, 2007

Michael Rasmussen's "Email Promos Exposed" Video Series: How to Write Killer Email Promos That Get Results!

Have you ever been faced with the task of having
to write an email promotion to your list, and
then realized that you didn't know what to say or
how to say it?

Michael Rasmussen's new video course "Email
Promos Exposed" promises to solve that problem
for you by walking you through the actual process
of creating killer email promos step-by-step.

*************************************************
If you're in a hurry, just go ahead visit this
URL to get instant free access to these videos:

http://www.emailpromosexposed.com/?thankyou-page=56671
*************************************************

I decided to see if Michael's videos live up to
their promise by trying them out myself. Here's
what I found:

*************************************************
Overall Quality
*************************************************

The first thing I noticed when I opened up the
first video was the stunning production quality.
He used Camtasia Studio for the production, which
is now the industry standard for creating
high-quality screen capture video products. The
audio is near studio quality, and the graphics
are very professional. These videos were made by
someone who KNOWS what he's doing. Well done!

I also liked how Michael divided the videos up by
section, and then again by sub-section. For
example, one video is all about the subject line,
and then there are different parts of that video
that each cover a certain area of crafting a
killer subject line.

Now let's move onto...

*************************************************
THE ACTUAL VIDEOS
*************************************************

Here's a brief summary of each video. Obviously
it's impossible to list every single thing here,
but I want you to get a feel for what each one
covered, and how well it covered it.

*************************************************
If you're in a hurry, just go ahead visit this
URL to get instant free access to these videos:

http://www.emailpromosexposed.com/?thankyou-page=56671
*************************************************

VIDEO 1 - INTRODUCTION

This video served as an introduction to the whole
course. You get to see a picture of Michael in
his every day life, and he establishes his
credibility right up front by talking about some
of his massive successes online. He even provides
proof of credibility by displaying two checks in
the amount of $50,000 and $25,000 which prove
that, when it comes to the subject of making
money with email promos, he knows his stuff.

This is a good lesson for anyone to get. Whenever
you're teaching people how to do something, it's
good to establish your credibility up front, so
that there's no doubt about whether or not you're
qualified to talk about the subject. Most product
developers either skip or minimize this step.

VIDEO 2 - BEFORE YOU WRITE THE PROMO

This video talks about some things that no other
marketer has bothered to mention. You'll learn
things like:

* The mindset you need in order to write a killer
promo

* The different tools you need before you get
started

* How to keep your emails laser-focused

* How to create an outline that practically
writes the email for you.

This was a fantastic video, and did a good job of
kicking things off.

VIDEO 3 - THE SUBJECT LINE

I liked this video, because it talked about one
of MY biggest weaknesses when it comes to writing
email promos... the subject line. The subject
line is a confusing topic, because nobody's 100%
sure what the best tactics are.

Michael breaks it down, and reveals:

* The biggest secret for writing a subject line
that makes people insanely curious.

* Techniques for personalizing the subject line.

* Mistakes to avoid when using personalization.

I was surprised to find that I was making some of
the mistakes that Michael mentioned in this
video, but now I know better.

VIDEO 4 - THE OPENING

This is where a lot of people slack off when
writing their emails. Michael talks about how
important it is to create an opening that is
conversational, and then reveals techniques and
examples on how to do that.

He also reveals:

* How to get people to keep reading your email
once they've opened it.

* How to make your opening interesting.

* Mistakes to avoid when creating your first few
paragraphs.

VIDEO 5 - THE BODY COPY

This is one of the "meatiest" portions of the
course, because it reveals techniques that are
not widely discussed on the forums, blogs, and in
most eBooks. He talks about the importance of
keeping your body copy tight and relevant, and
then reveals how you can do that. You'll also
learn:

* How to write powerful bullets that make people
curious and want to find out more.

* Simple formatting tricks for making your body
copy easy to read.

* The secret of "bucket brigade copy" and how to
use it in your email promos to force people to
keep reading.

VIDEO 6 - THE CALL TO ACTION

This is where a lot of people wimp out in their
email promos. They start out strong, but when it
comes time to ask the reader to click the link
and take action, they don't know what to say.
Michael talks about some of his favorite
techniques for making that happen, and also
reveals:

* The "magic question" to ask yourself that will
make your close much more powerful.

* The secret of the "unanswered question" and why
handling this is a surefire way to get people to
act right away.

* The structure of a powerful close.

* Mistakes people make when creating their close.

VIDEO 7 - CREATING AN EFFECTIVE P.S.

Some people say that the P.S. is one of the most
important parts of the email, because it is often
the one thing that gets people to click the link
at the end. In this video, Michael talks about:

* Why you should including a P.S. at the end of
your email.

* The 4 different kinds of P.S.'s you can use
(this section was a real eye-opener for me).

VIDEO 8 - COMMON MISTAKES PEOPLE MAKE

I loved this video, because it showed me some
mistakes that I was making that I wasn't even
aware of. Unless you're a seasoned pro, you're
probably guilty of some of the things that
Michael talks about in this video as well, and
that's why it's so valuable. I've shaved years
off my learning curve, because now I can avoid
some of the costly mistakes that I was bound to
make in the learning process.

VIDEO 9 - HOW TO CREATE FOLLOW-UP EMAIL PROMOTIONS

This video alone is going to make me a lot of
money. Why? Because I used to only send out one
email promo for each affiliate promotion I was
doing. Michael showed me in this video how
important it is to send a follow-up promotion,
and he showed me exactly how to do it. He covered
things like:

* The psychology of follow-up email promo's.

* The 2 main types of follow-up promos that make
the most money.

* How to overcome readers' objections in your
follow up emails.

* The 2 most common mistakes people make when
writing follow-ups and how to avoid them.

VIDEO 10 - HOW TO WRITE BACK END EMAIL PROMOTIONS

Every marketing guru out there says that the REAL
money is on the back end. I'd have to agree with
them, but the problem is... most people have no
idea how to set up a back end system that makes
money. This video will teach you how to set up an
automated back end that's loaded with killer
promos that make you lots of cash on autopilot.
He reveals things like:

* The big difference between regular and back end
email promos.

* How to prepare a back end promotion sequence.

* Common mistakes people make when creating back
end email promos.

VIDEO 11 - CREATING AFFILIATE EMAIL PROMOTIONS

This could be the most important video of the
entire package for a lot of people, because most
people email their list to promote other people's
products as an affiliate. Let's face it, if you
only have 3 products, can you really afford to
only email your list 3 times a year? They'll get
bored hearing about the same old products over
and over again. This video sheds some light on
how to create killer affiliate promos. Michael
reveals things like:

* The two main types of affiliate promos.

* What makes affiliate promos different than
regular promos (and why ignoring this huge secret
could cost you big money).

* Michael's favorite tactics for creating
affiliate promos that no one else is doing.

* 3 different ways to add scarcity to your
affiliate promos (this is the most important
section of the video, so make sure you watch it
over and over again).

*************************************************
CONCLUSION
*************************************************

As you can see, Email Promos Exposed really packs
a lot of punch! Most of the courses out there
offer only watered down, weak content. Not this
one! These videos are going on my "A-list" for a
long time.

I've already watched them twice, and plan on
reviewing them every couple months to make sure
that I have the principals, techniques and
tactics burned into my mind.

If email marketing is an important part of your
business (and in my opinion, it's the most
important part of ANY online business), then you
owe it to yourself to check out Michael's
exciting new videos, Email Promos Exposed.

Here's the URL where you can get instant free access
to the videos right now.

http://www.emailpromosexposed.com/?thankyou-page=56671

Sincerely,
Michael

Monday, July 02, 2007

Unspoken, But Crucial To Your Online Success

Hey Guys,

In the beginning there was the marketer. There are certain truths you come to understand the more time you spend making money online – or trying to.

Witness the evolution of marketing online. Whether you are new to the net game or an experienced pro, there is one thing you will have in common if you are moving towards entrepreneurial success.

As you read this article you will realize what you have in common with all the other million dollar earners online, and what you’re missing that can take you from where you are to where you want to be.

So let’s get started shall we?

I will begin with a bullet point list and short explanation of the marketing necessities you want to have:

For starters, most established markets will already be using this by default:

- A Domain: something specific to what you want to promote like (ex.www.mysite.com)

- Hosting: a place to put your site, if you’re planning on making money – find a paid solution so you look like a credible business and you cut back on high traffic crashes.

- A website: your image your presence and your marketing message, don’t get pulled into the trap I see everywhere of trying to put too many choices on your website. Maximize on the effectiveness by only giving one purpose to a page. For example if you want to build a list - focus all your efforts and copy on that singular focus, if you want your site to sell a product, then only put that focus on your site. You’ll also need a good editing program, and an ftp software to get this up and moving.

- A merchant account: If you have something to sell, people will need a way to pay you. There are a ton of great providers out there, but there are a specific few that give your visitors the security to pull out a credit card with assurance.

- An Autoresponder: This is a real necessity if you want a business and not just a hobby. When you have a family to support this is a real no brainer. This is your email follow up service. You get a name added to your list and this is where they go. You will use this to stay in touch and build relationships with your customers and soon-to-be customers.

- A helpdesk: in the beginning when your business and sales are small you can handle all the little questions and emails yourself. One of the things that will keep a small business is small is thinking “I can do that myself” if you want to truly grow; you need to share the workload (petty tasks) and focus on what you truly want to do creatively for your business.

- Membership Site software: once you’re addicted to the internet marketing lifestyle, you will realize this oh-so-simple fact, it’s great to make a sale, but it’s even better to make a sale once and get paid for it every month. Continuity is king.

- Teleconferencing software: If you want an easy way to create and crank out high ticket products, audios and a transcript is an easy to make, high-value product.

Of course everything we’ve touched on so far only scratches the surface, but these are the necessities that not only get you started but will make you above average. Keep your eyes peeled for more articles that will take you from beginner to winner.

We’ll cover resources that will help you stay organized and expand your business to make you truly prosperous such as:

-PDF creators and converters
- Mind mapping software
- Site tools to make your business a set and forget it – money magnet
- Internet video and audio creating software
- And the how-to’s of outsourcing

Keep learning, and most important: be persistent – it will be a quality you share with the biggest money makers online today…

To get more information or download your own copy of the Resource Report for free visit:
http://www.the-resource-report.com/?newest_version=28432

Yours In Success,

Michael