Showing posts from 2004
More hits are good for my website - A Myth you should avoid..
by Michael Murdock

I hear this all the time. "I can get you listed on 100,000 websites for $29.95" and..."I can get you 100,000 hits on your website for the same price". Avoid these like the plague.

First off you don't need a 100,000 visitors to your site. What you need is 100,000 CUSTOMERS on your site searching for your product or service. Very simply you're not going to find many people doing this for you. DocMurdock? will do this. Our mission is to find people looking for your product or service and bring them to your website so that you can sell them.

How do we do this? We evaluate your site for things that pull people in. Things that are magnets for people and attract them to stay on your site vs. things that repel them and send them to your competition. We also scour the web for those people and lead them to your site so they'll buy your product or service.

If you have an auto parts s…
What is your Sales message?
by Michael Murdock

So you built a website, you have a product, but it's not selling. What's your sales message? Does your site scream out to potential customers "BUY ME!!" or does it simply say "Hi, we're here, we have a product, if you want one...well you could buy it here...or go...YUCK!

Let's look at a simple way of changing that perspective of using a call to action.

Dr. Jerry Teplitz in one of his lessons at a place I will call IBI. You can look at it as the Free Enterprise Forum through IBI Global, located at described people's reading habits when reading a webpage as that of looking at a large letter "Z".

Within that letter "Z" are about 5-6 action points or calls to action. At least there should be. Upper left...Subscribe to our newsletter...upper right...BUY our PRODUCT...middle of the page...did you know this?...lower left...join our mailing list...lower right...BUY MORE PROD…
Have you checked out these websites yet?

HOW Studios
Clapper Law
Jian Software
City Scarves

If not, you're missing out on a world of things you need. So...get out there and look at them! I recommend you patronize each and every one of these. They work in a new fashion known as cooperation. Try it, it's amazing.

Thanks for being here.

Are your keywords making money for you?

by Michael Murdock

I built my website, it's perfect. My chosen subject of the website is Computer Support Services. Of course this is an example, but moving along, what should my keywords be?

Keywords are what people type into a search engine to find something on the internet. These words are what drive user requests.

Words to live by I like to call them. Why? Because on the internet your website will live and die by the words you use, or the words I use when you hire me to optimize your site.

How many words should I use?
What should they say?
How many phrases should there be?
What's a phrase?

First off, let's cover what a keyword is. A keyword is a word or collection of words used to describe your website. For those doing their own website design these words are applied in what is called a meta tag such as the following:

meta name="keywords" content="these words, would describe, your site"

keywords should say som…
If you're not using Shockwave or Flash, you're missing out on a lot of web based content
What is the Internet doing for your business?

Is it bringing you clients? or are they passing you by like the time of day?

Does your website attract or repel?

Email me for a free analysis:

When you email, tell me a bit about your site, include the URL and what you'd like to see it do for you. I will examine the content there, analyze the loading time of the site, whether or not it has all animation, or there is some text to read through, and will include back to you a ranking report that shows you where you are on the various search engines.

Once you have read through the report, we should then converse about where you'd like your site to be and we can begin working together.

I look forward to helping you solve your website visibility isses.

Best regards,

Michael Murdock, CEO
Is your website lost on the internet?
Can people find you? or is your business suffering due to no clients?

I can change that and quickly. My business is website optimization.

I grow businesses by making your website the hottest thing on the internet
and I do it quickly.

Email me for a FREE WEBSITE RANKING REPORT on your site. When you email, make sure to include your name, email address, phone number, website URL, and what kind of business you're trying to promote on the Internet.

And do it quickly because every moment you waste, is another lost sale.